Case studies/Wikia

    From Strategic Planning
    • Wikia has recently introduced “WikiStickies”, which show up on a users “MyHome” page
    • Some WikiStickies are created automatically, based on available information about pages without images, new pages that are likely to need to be error-checked, etc.
    • Community members can also create stickies based on gaps they have noticed, new information they think should be added to pages, etc.
    • Data about user behavior is already being used to refine what opportunities are promoted
      • Data suggests new users are most likely to start editing by contributing to a long page or adding to a list
      • “Wanted pages” got no traction, possibly because creating a new page is “too heavy a lift” for the average user


    Interviews

    Danny Horn