Talk:Wikimedia market analysis
|Thread title||Replies||Last modified|
|Some holes||0||20:33, 19 January 2010|
These numbers are fascinating overall, and the segmentation exercise is useful. I've had the advantage of being able to see these numbers in a spreadsheet, where they're easier to manipulate, but you can do quite a bit with the tables here as well.
- "Market Growth" is mistitled. It should read "Internet Penetration" or "Growth Potential."
- It would be excellent to have actual annual growth numbers, both for Internet and for mobile.
- I understand segmenting "mature" Wikipedias based on current numbers, which explains the 30% market share number as the threshold. I'm not sure we should be basing our strategy around this segmentation however. It's not clear to me that going from 30% to 50% market share is harder than going from 20% to 30%. We could use more analysis here.
- The mobile numbers are staggering. If we really want to improve reach, we need to set targets for mobile, not just Internet penetration.